Digital experience

The digital ecosystem is constantly shifting, creating a need for digital-specific guidance to ensure the brand is communicated consistently and effectively across different touchpoints.

As part of the ongoing work to redesign all our different customer-facing websites, apps and platforms, a digital design system is being developed outside of the Brand Portal and will be shared when ready for production use. The purpose of this system will be to guide digital designers and developers as we evolve our ecosystem, and lay the groundwork for future digital products and services.