International Financial
International Financial is the financial solution for the International brand and represents the legal entities of Navistar Financial Corporation and Navistar Leasing Company.
Because International Financial represents Navistar Financial Corporation, a distinct legal entity within the International family, it’s important not to present it as identical to the International master brand in certain situations, as doing so could create legal risk by blurring the distinction between the two entities.
Key Takeaways
Distinction and brand assets
International Financial is legally distinct and should not be presented as identical to the International master brand.
Lockup usage
If International Financial is the sender, use the International Financial lockup. If International is the sender, use the International lockup and reference International Financial only in text.
External communication
Always use the full name “International Financial” in external communications on first reference.
Internal environments
“IFin” is an internal-only abbreviation and must never be used externally.
